Every entrepreneur with a new start-up in the CPG sector dreams of making a mark in the market. However, transforming a startup into a successful business can be daunting. Enter CPG consultants, the guiding stars for new businesses in the world of CPG. Lauren Plunk will discuss how CPG consultants operate to aid new CPG businesses.
The first step a CPG consultant undertakes is assessing the strengths and weaknesses of a startup. By thoroughly analyzing the business's product offerings, market position, and core operations, they can accurately identify growth opportunities, as well as areas that need improvement.
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